Business Cards: Digital vs. Print

Whether to use digital or print business cards largely depends on the context and purpose of the card. Here are some factors to consider:

Audience

Who are your target recipients? If your business operates in a tech-savvy industry, your clients may be more inclined to accept digital business cards. On the other hand, if you're in an industry where business relationships are built on personal connections, printed business cards may be more appropriate.

Convenience

Digital business cards are easy to share and store on mobile devices, making them more convenient to distribute and access. However, printed business cards can be more tangible and can leave a lasting impression.

Branding

Printed business cards can offer more opportunities for branding and design elements such as textured paper, embossing, and other creative features. Digital cards may have more limited design options, but they can still incorporate your company logo and other branding elements.

Budget

Printed business cards can be more expensive, especially if you want high-quality cards with unique design elements. Digital business cards are generally more cost-effective.

There is no one-size-fits-all answer to whether business cards should be digital or print. It largely depends on your target audience, the context of your industry, and your budget. Ultimately, it may be beneficial to have both options available to accommodate the preferences of different recipients. At Shelby & Company, we can help you in both of these capacities! If you are in need of business cards, don’t hesitate to reach out!