top of page
LSP_4572.jpg

Hi, I am Shelby!

"As the CEO and founder of Shelby & Company, INC., I have cultivated a team of experts who share my passion for marketing and entrepreneurship. With over 12 years of experience in the marketing and business industry, I have developed a keen understanding of the modern digital landscape and an eye for what separates a successful campaign from a misstep. I am an entrepreneur at heart, and I love nothing more than pairing my creativity with strategic thinking to help businesses of all sizes succeed."

  • TikTok
  • Facebook
  • Instagram

About our CEO

Shelby McFarland is a trailblazing woman entrepreneur with over 12 years of experience in the dynamic world of marketing. With a relentless passion for innovation and a keen eye for trends, she has become a prominent figure in the marketing industry, setting new standards and redefining success.

​

Shelby's journey in the marketing sector began early in her career, where she quickly distinguished herself as a rising star. She started her career life at 18 and built a strong foundation for her future endeavors. Her insatiable curiosity and drive for excellence led her to pursue several entrepreneurial opportunities. 

​

Throughout her illustrious career, Shelby has helped several small businesses increase their online branding by exceeding expectations. Her expertise spans a wide spectrum of marketing disciplines, including digital marketing, content strategy, social media management, SEO, and branding. 

​

In 2016, Shelby founded her own marketing agency, Shelby & Company, INC. With her remarkable vision and strategic acumen, she transformed her startup into a thriving company. Under her leadership, Shelby & Company, INC has partnered with numerous clients, from startups to Fortune 500 companies, helping them achieve unprecedented growth and brand recognition.

​

Shelby's accolades and achievements are a testament to her dedication and ingenuity in the marketing world. She has been a featured speaker at industry conferences, sharing her insights on the ever-evolving landscape of marketing. She has also been recognized with awards for her contributions to the field.

​

In addition to her professional success, Shelby actively supports initiatives aimed at empowering women in entrepreneurship and leadership roles. She is raising her daughter to believe that women can make a big difference in the world. 

​

Beyond her professional accomplishments, Shelby is an avid traveler and a dedicated mother.  She is also committed to giving back to her community, volunteering her time and resources to various charitable organizations.

​

With her wealth of experience, innovative thinking, and unwavering commitment to excellence, Shelby McFarland continues to be a driving force in the marketing industry, demonstrating that with passion and determination, any entrepreneur can carve out their own path to success.

shelby mcfarland workshops

| 2016 New Member of the Year Nominee
| 2016 Young Professional of the Year Nominee
| 2017 Young Professional of the Year Nominee
| 2017 Excellence in Customer Service Award Winner

| 2018 Honoree for Cystic Fibrosis Foundation

| 2018 Young Non Profit Professional of the Year

| 2019 Small Business Owner under 30 Finalist

| 2019 Small Business of the Year Nominee

| 2023 Member of International Society of Female Professionals

bottom of page